If words were throwing stars, I’d be a ninja!
I’ve loved to write, communicate and tell stories since I was thirteen years old. Throughout my twenty-five-plus career in communication and adoption, I’ve refined my brand around writing and content creation.
In my career, I’ve observed that though someone may be an expert in a particular field, they aren’t usually an expert at understanding how to deliver content to an audience. (Hey, no one can be an expert at everything, right?)
Tailoring content to your particular audience to make it engaging, entertaining, and interesting is essential. Why else would we create it? Because for any content we create, there is nothing more important than the audience.
In this blog, among other things, I’ll share my expertise in how you can understand your audience and create engaging content for them.
A Word Ninja imperative: when you create content, it’s all about the audience.