Understanding the power of well-produced videos, I began producing video content around collaboration topics and tools during my time at Accenture. Of course, like any good content, it all starts with the script. To be impactful, video content should be: engaging (keep your audience watching), educational (teach your audience something new), entertaining (throw in a little fun, if appropriate), and most importantly, brief (you’ll lose most people over 2 minutes in length.)
I call this “Get in. Get out. But leave some sparkle.”
What this means is to be brief and to-the-point, but also find a way to engage and get your audience’s attention.
Here are some samples of the kind of work I did. All videos were created, recorded, and edited on my own personal equipment. Note: video interactivity has been disabled.
TeamsX
TeamsX was a highly successful global adoption campaign I created to drive engagement, usage and understanding of Microsoft Teams. TeamsX was all about enhancing your Microsoft Teams experience for our audience of 500,000 globally.
The Deal
I created The Deal web series to break down specific topics or tools to help people understand their value. The series was well received.
Keeping Up with Digital Worker
With so much messaging inundating our people, I created a highly-clicked monthly curated breakdown of the things they should know from a digital worker/collaboration perspective.
Collaboration Evangelism
At Accenture, my team was responsible for driving the adoption of social collaboration tools. We created this video as a submission to Accenture’s internal Greater Than Awards, but it also showcases the disruptive work we so enjoyed doing. (Though I didn’t produce the video, I wrote the script.)
Driving a Culture of Recognition
I led a global recognition team that strived to promote and support a culture of recognition. I created this video for an annual nomination event.